Let me be clear. I write for three reasons
- to reflect
- to share ideas and inspire others
- and to promote my brand.
There, I said it. There is no denying it, so why not simply own it?
I am, after all, an author attempting to sell books and a consultant, looking for paid appearances. I have no big company name. Mark Barnes is my brand. I try to inspire ideas, philosophy and concepts; mainly, I work very hard to encourage a shift in thinking — a transormation in how the world does education.
One of the best ways to attract interest in this brand and my ideas is social media, and blogging is a form of social networking. I write and, hopefully, you read, if the content interests you.
I recently read Malcolm Gladwell’s book, The Tipping Point. The one-sentence summation of Gladwell’s idea is that every epidemic has a tipping point — something that contributes to the concept, disease, crime wave or habit affecting a very large population.
When I began writing this blog, I wondered about my Tipping Point. What can I say that might inspire a large population to discuss it, share it or, in some cases, embrace it? If I can spark curiosity, imagination and emotion, perhaps you’ll keep coming back. The word will spread, and an epidemic will begin.
Let’s see if I can get this blog to, as Gladwell says, tip.
The following two tabs change content below.
Mark Barnes is the Founder of Times 10 Publications, which produces the popular Hack Learning Series
, The uNseries
, and other books from some of education's most reputable teachers and leaders. Barnes presents internationally on assessment, connected education, and Hack Learning. Connect with @markbarnes19 on Twitter